WORK

SEOUL
CHICKEN

an international korean fried chicken restaurant chain

Client •  

SEOUL CHICKEN

CATEGORY •  

WEBDESIGN

TIME •  

3 WEEKS
an arrow
VIEW WEBSITE
a laptop with Seoul Chicken on it

Work Overview:

Seoul Chicken is an exciting new Korean fried chicken restaurant chain set to launch in Europe, with locations planne in Turkey, Germany, Poland, and the Czech Republic. The aim was to create a simple beta version of a website, serving as a preliminary online presence before the launch of a comprehensive site.

Objectives:

  1. Establish an Online Presence: Develop a basic one-page website to provide an immediate online presence for Seoul Chicken.
  2. Showcase Brand Identity: Reflect the company’s corporate identity and brand vibe of "easy going" through the design and layout.
  3. Highlight Menu Offerings: Display the various flavors of Korean fried chicken offered by Seoul Chicken.
  4. Ensure Simplicity and Efficiency: Create the site with minimal effort, focusing on essential information and ease of navigation.
  5. Prepare for Future Expansion: Lay the groundwork for a larger, more detailed website to be launched in the future. For the international business of Seoul Chicken.

Scope of Work:

For the Seoul Chicken project, the goal was to establish a simple yet effective beta website with a focus on core brand elements.
  • Design and Layout: Developed a straightforward, user-friendly one-page layout that reflects Seoul Chicken's easy-going vibe and corporate identity.
  • Menu Display: Highlighted the different flavors of Korean fried chicken to attract and inform potential customers.
  • Essential Information: Included key details about the restaurant chain, its locations, and its launch in various European countries.
  • Brand Vibe: Ensured the design and content conveyed the brand's relaxed and inviting atmosphere.
  • Foundation for Expansion: Created a scalable structure with strategic SEO settings that can be easily expanded into a comprehensive website in the future.
The result is a functional and visually appealing one-page website that provides Seoul Chicken with a solid online foundation, effectively introducing the brand and its offerings to the European market.
cutout from Seoul Chicken Website
cutout from Seoul Chicken Website
cutout from Seoul Chicken Website
cutout from Seoul Chicken Website